Grand Rapids Public Schools
GRPS represents the main school district for the city of Grand Rapids, Michigan. It is the state's eighth-largest public school district, serving nearly 15,000 students with over 2,800 employees, including 1,084 dedicated teachers.
GRPS reached out to Mix Creative for assistance with donor communications around an upcoming athletic program fundraising campaign. After extensive discovery and interviews with key stakeholders, it was determined that the best form of communication would be a capital campaign fundraising document, to be used digitally and in print. The work included overarching strategy, project management, organization, copywriting, and graphic design. The project concluded with the delivery of a comprehensive capital campaign piece, along with the accompanying donation postcard.